CERVEZA MONTEJO
“DEFY THE ORDINARY”
Commercial | Social Content | Photography
One of our favorite multi-platform campaigns was produced alongside Montejo’s agency, The Creative Bar. A combination of bold influencers like tattoo artists, Nikko Hurtado and street artists, Jonas Never mixed with out-of-the-box original Point Of Sale displays and online content, ultimately Montejo was deployed in the same spirit as our overall campaign message. “Defy The Ordinary.”
Social media influencers, OOH, Tap Handles and Coasters for On-Premise, and even a full corporate social responsibility event all worked together on this one.
EXECUTIVE PRODUCER: Tim Frazier
DIRECTOR: Jonny Zeller
PHOTOGRAPHY: Creative Noodles
CLIENT: AB InBev
AGENCY: The Creative Bar